How to Stop Sucking at Personal Branding

Make Your First Impression Knock Them Off Their Feet

Image: Author

You know the saying “A picture is worth a thousand words.” When people check you out, they make up their minds in less than 10 seconds. In fact, I believe the statistic for deciding whether to read or watch is more like 3 seconds. Imagine only 3 seconds to convince them to check out your content and even more to convince them to like and follow you?

How will you wow others?

It is a game. Here are the weapons you need to win. The way to get others to know, like, and trust you is like a secret formula.

How to get people’s attention

The best way to get attention is to use the power of SEO and Attraction. Work extra hard at building sexy and searchable content. I’m talking about content that people are looking for and that draws you in:

• Catchy headlines
• Interesting sub-headlines
• Gorgeous, quality photography or video
• Popular keywords
• Popular hashtags
• Profile: Have a searchable title like “Writer for the New York Times” and a complete profile with a decent photo that is visible to the public. If people are…