Mistakes of a Rookie Coach

My Horror Story to Help You Avoid Attracting Nightmare Clients

Krista Mollion

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Me Excited to Start Coaching!

Hey Coaches and Business Owners,

I love my clients but not all are created equal. I made a few mistakes early on and worked with some bad apples. Let me warn you what kind of animal clients are roaming in the wild.

This is a story about one of my worst clients.

Let’s call him Bob.

Bob hired me as his business coach. He wanted help with his newly minted online business, especially on Linkedin to attract more clients. Although I was hired as his business coach, I ended up doing much more: I redid his Linkedin profile, wrote his copy, gave him free templates, scripts, and training, and even created brand graphics for him (what was I thinking?). Plus I did it all for a discount since at the time, I thought I should charge less to help more people. Generally, he seemed pleased until the end of each month, where he always would start acting negative and complaining that he wasn’t seeing more results to get paying clients.

My reaction was to scramble to help him even more. After all, the reputation of a coach is based on results, so I only want success stories. I couldn’t let Bob down!

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Krista Mollion

Ex-Agency Owner For Top Iconic Brands Turned Fractional CMO + Educator for Small Business Owners and Creators To Go From Semi-Invisible To Un-Ignorable