Shhh… I’m Not Perfect

But I Can’t Let Anyone Find Out the Truth

Krista Mollion

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Photo: Emre Alırız for Unsplash

My target audience is composed of ambitious career professionals, coaches, consultants, and small business owners. Most of them struggle, really struggle, to build their businesses, or with mindset issues. But in their heads, they think they should quietly be able to figure it out on their own. They don’t ask for help. On the contrary. On the outside, they show to the world that they are put together, polished, and tell others they are doing a-m-a-z-i-n-g. They aim to be perfect in all that they do. But they are not, and it is secretly eating away at them.

Ambitious people tend to have a lot of hidden insecurities. They think “I don’t want to take the risk of anyone finding out that I’m struggling.” or “What would my clients think if the news comes out that I need guidance in X area?” But above all, the thought is “I should be able to figure this out on my own.” Some of the areas they need help in most are:

  • Creating a Consistent Flow of New Clients
  • Scaling their Business or General Business Strategy/ Advisory
  • Building New Products and Offerings
  • People Management, Especially Delegation and Performance
  • Learning to Write Better Sales Copy
  • Content Systems Automatization
  • Public Speaking
  • Pricing and Selling High Ticket Offers
  • Money Management
  • Work-Life Balance, Time and Productivity, and Stress Management

Etc.

The cost of ignoring the need for help pulls them down. They become nervous, short-tempered, depressive, or distant. They may develop sleeping problems, abuse drugs, alcohol, or prescription medications, develop eating disorders including obesity or bulimia, and have problems in their personal relationships.

When you position yourself as a leader, a winner, and a go-to person for others to seek out advice, you feel terrible admitting your own struggles. People become so accustomed to praising you and calling you a role model that you just can’t find the courage to break the news to them of your less-than-perfect reality. The feeling of being an imposter only grows…

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Krista Mollion

IEx-Agency For Top Iconic Brands Turned Fractional CMO + Educator for Small Business To Go From Semi-Invisible To Un-Ignorable