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Stop Wasting Your Time With Dead Beat Prospects
A guide for consultants, sales people, and coaches to recognize and remove prospects who won’t ever buy, so you can fill your pipeline with good prospects
Anyone who needs to sell person-to-person knows the feeling of frustration when you invest a lot of time into courting a prospect only for them to not buy. You can replace the word ‘prospect’ with ‘friend’ or ‘date’ and apply the same logic to all relationships in your professional or private life.
Your time is limited. Your time is valuable.
The only time investment that counts is the one that led to a sale. If not, you are wasting your time.
Let’s break down the prospecting experience, so you can recognize and avoid the absolute worst: a dead-end prospect.
Prospects leave clues. Read the signs so you can sort them into the good or bad pile.
Dead Beat Prospects
1. Every Interaction Is One-Way
You reach out and initiate every conversation. You like their posts. You invite them to your events or to your podcast. They never do the same.
